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Lead to Win

Leadership development for individual campaign leaders.

Compass collage
The Challenge

Political campaigns promote talented people for getting things done, not for their ability to manage people. That gap has a cost.

When leaders struggle to manage their people, everyone suffers. Staff burn out. Teams lose cohesion. It becomes an unnecessary and preventable distraction from the job at hand: winning.

Our Goal

We develop and support campaign leaders capable of building winning teams.

Lead to Win focuses on the human side of leadership - specifically emotional intelligence and relational capacity - as the key lever.

Leadership Development

Program participants cultivate four dimensions of effective leadership.

Emotional and Relational Intelligence

Learn to reflect on your own patterns, build relationships based on trust, repair those relationships when trust breaks down, and work with others to arrive at shared understanding.

Clarity

Learn to build norms and routines that support transparent decision-making, establish clear roles, and align strategy so people understand how decisions happen and where power lives.

Collaboration

Learn to lead from shared purpose and a common vision so your teams understand why the work matters and what they're building together.

Connection

Learn to create the conditions for belonging, celebration, and accountability so your teams can show up fully even under pressure.

Mapping the Journey

Leaders participate in a learning cohort and in individual leadership coaching over the course of two years.

Jan – Feb 2027

Kickoff Retreat

Three-day intensive where leaders convene, build relationships, and ground the work in real leadership successes and challenges.

2027

Year One: Leadership Development

Individual coaching for each leader alongside monthly virtual cohort check-ins. A second three-day intensive retreat brings the group together to deepen relationships and continue grounding the work in real leadership successes and challenges. Wisdom sharing sessions with experts from the field expand their understanding of emotional intelligence and relational capacity as they navigate leading teams through the campaign cycle.

2028

Year Two: Team Development

Coaching continues with bi-monthly virtual cohort check-ins. Leaders can opt-in for an opportunity to expand our support to their teams, supporting them in building psychological safety, cohesion, and their collective capacity to handle campaign pressure together.

December 2028

After-Action Review

Final in-person gathering to reflect on the full two-year experience, what was learned, and how leaders are carrying this forward.

Participant Profile

Lead to Win is designed for up-and-coming leaders ready to grow.

We're looking for leaders managing teams in political campaigns and campaign-adjacent organizations of any size. You don't need to be leading the whole campaign or organization. What matters most is that you're genuinely open to self-reflection and growing your leadership capacity.

Who We're Reaching Out To

Partner with us to support this work.

We're looking for two kinds of partners to help us find the right people for this cohort.

Funders & Investors

People investing in bench-building for the progressive democratic campaign space who already believe leadership development is key to building stronger organizations and winning campaigns.

Leaders & Connectors

Senior folks and well-connected people who are positioned to spot up-and-coming talent on the ground.

Investment

Cost per participant

The projected cost per participant is $17,500 per year / $35,000 for two years of continuous support. This total represents both coaching and facilitation costs, including travel and lodging for multi-day, in-person gatherings.

Our Experience

We've coached and developed senior leaders across the highest-stakes campaigns and organizations in progressive politics:

2024 Harris for President DNC DSCC DCCC Blue Leadership Collaborative
2020 Biden for President ASDC Fair Fight Empower Project EMILYs List
Learn more about how we support campaign leaders
Recent Wins

Eli Northrup won his seat in the New York State Assembly.

Campaigns are planes already in flight when the team boards. Before the race heated up, we helped Eli's team slow down just enough to get aligned, make roles clear, and build the trust to move fast together. Here's what that looked like, in their words.

“
What's valuable about working with you all is there's both the deep experience coaching and providing insight… combined with the focus on what it takes to run a strong campaign that's built to win… What you provide is so important and effective because it draws from both of those disciplines…
Eli Northrup
Eli Northrup
Candidate, NY State Assembly
One day to get aligned.
The campaign team at their retreat.
“
The difference this time together made is huge. Campaigns are planes already in flight when the team boards. This felt like we got to do some ground work, put the wheels on the plane, and made sure the wings were sturdy before we took off. There's a lot less tension than I typically see on campaign teams. We were all able to really ground ourselves in trust and respect for each other…
Courtney Curd
Courtney Curd
Campaign Manager
Doing the groundwork.
Defining roles, connecting, and building trust.
“
Eli prioritizing this time together gave all of us a lot of security and confidence that he is prioritizing us as a team, and he sees us as whole people that he wants to invest in. He's committed to everyone's growth and we're all committed to the success of the campaign.
Courtney Curd
Courtney Curd
Campaign Manager
“
Built to win, together.

See how the team built a foundation of trust at the start of the campaign — in their own words.

Read the full case study →

Ready to build stronger leaders?

Whether you're identifying potential participants, funding this work, or connecting us with leaders ready to grow—we want to hear from you.

stacy@workbettertogether.coach | jenna@workbettertogether.coach

Work Better Together